Theorem
A hair care commercial following a model from a morning invitation to a party entrance, filmed in one day at a Scottsdale mansion.
- Filming day
- 1
- Scottsdale location
- 1
- Horizontal video
- 1
- Featured video length
- 2:09
Bring the product into the story.
Theorem wanted a website video that would promote its hair care product by showcasing a model’s finished look. The goal was to present the product through a story about getting ready for a party.
Voyage handled every aspect of production, from the concept, script, and casting to set design, filming, and the final edit.
From the first text to the party entrance.
The film opens with the model waking up and receiving text messages inviting her to a party. A package arrives at the door, and she collects it and opens it as she gets ready for the day.
The story moves through hair and makeup preparation and the model applying the product. It ends with her entering the party, where the other guests react to her appearance. The sequence connects the product’s arrival, its use, and the finished look.
From concept to final delivery.
Creative & Planning
Voyage developed the concept and script, handled casting, and planned the production around the model’s preparation and party arrival.
Production & Set Design
The team handled set design and filmed all scenes in one day at a luxury mansion in Scottsdale, Arizona.
Post-Production
Voyage edited the scenes into one horizontal commercial for Theorem’s website, carrying the story from the morning invitation through the party entrance.
One Scottsdale mansion.
The entire production took place at a luxury mansion in Scottsdale, Arizona. The property provided the setting for the morning routine, package delivery, hair and makeup preparation, and party scenes.
Voyage completed the shoot in one day, bringing the story’s different moments together within a single location.
One film for the website.
The final delivery was one horizontal video for website use. The commercial follows the model’s preparation and party entrance, with the hair care product woven into the story.
- One finished commercial
- Horizontal format for website use
- Concept, script, casting, set design, filming, and editing handled by Voyage
Planning a beauty video?
Talk with Voyage about a commercial for your brand, from the concept and casting to filming and final editing.