HVAC Commercial Video Production · Case Study

Discount AC Units

Four scripted commercials for an air-conditioning installation business, filmed in Scottsdale, Arizona, with cast talent, branded clothing, and teleprompter support.

Discount AC UnitsFeatured Commercial
Filming days
1
Hours on site
Approx. 5
Horizontal commercials
4
Length of each
30 sec
The Goal

Explain the service and why customers should choose it.

Discount AC Units, the air-conditioning installation business at discountacunits.com, needed a series of commercials covering different aspects of its business and brand. The featured video explains what the company does and why customers should consider it for their installation.

Voyage handled the full production, including scripting, casting, planning, filming, and editing. The shoot took place in Scottsdale, Arizona, with a two-person camera crew and a teleprompter provided by Voyage.

The Coverage

Installation scenes and a scripted on-camera message.

The filming day began with b-roll of actors performing installation activities. Voyage then recorded the on-camera speaking portions, using a teleprompter for the scripted lines.

Voyage cast a model to deliver the messages while wearing the company’s branded merchandise. The series paired those direct-to-camera lines with footage illustrating the business and its services.

Voyage’s Role

From concept to final delivery.

01

Scripting, Casting & Planning

Voyage developed the scripts, cast the on-camera model, and planned the production for the four-commercial series.

02

Filming & Teleprompter

A two-person camera crew filmed installation b-roll and scripted speaking scenes during one approximately five-hour shoot. Voyage also provided the teleprompter.

03

Editing & Delivery

Voyage edited the footage into four horizontal commercials, each approximately thirty seconds long, covering different aspects of the business and brand.

Filming Location

Filmed in Scottsdale, Arizona.

The commercials were filmed in Scottsdale, Arizona. One day on site covered both the installation b-roll and the actor speaking to camera.

The Deliverables

Four commercials from one filming day.

Voyage delivered a series of four commercials. The video featured in the portfolio as AC of AZ introduces the company and its services, while the other videos cover additional parts of the business and brand.

  • Four finished horizontal commercials
  • Approximately thirty seconds per video
Your Next Project

Planning commercials for your service business?

Talk with Voyage about scripting, casting, and producing videos that explain your services.