Voyage’s Tempe Studio
The studio parking lot provided the setting for the car sequence.
Commercial Production · Case Study
AlertGuard
A product campaign built around everyday distractions, filmed over three days at three locations in Tempe, Arizona.
- Filming days
- 3
- Tempe locations
- 3
- Primary video edits
- 3
- Ad version
- 30 sec
The Goal
Make the product’s purpose clear.
AlertGuard is a proximity-alert device designed to sound an audible alarm when paired items move beyond a set distance. The campaign introduced the product through situations where a distraction could lead someone to leave a belonging or a child behind.
Voyage worked directly with the product’s creator to turn those use cases into a series of promotional videos for multiple marketing channels. The focus was on showing the device in context, with a story that made its intended use easy to understand.
The Story
Three scenes connect the product to daily life.
At Tempe Town Lake, a woman distracted by a phone call leaves her bag behind. One version of the scene shows a passerby taking it. In the AlertGuard scenario, an alarm prompts her to return for the bag.
A staged car sequence follows a busy mother on the phone and illustrates the danger of forgetting a child in a vehicle during an Arizona summer. The contrasting AlertGuard scene shows the alarm reminding her to return to the car.
An unboxing scene filmed at a Tempe home introduces the product itself, connecting the story-driven demonstrations with a closer look at the device.
Voyage’s Role
From creative planning to final edits.
01
Creative & Planning
Collaboration with the product’s creator, concept development, shoot coordination, talent hiring, and arranging filming permission for Tempe Town Lake.
02
Production
Three filming days with approximately four to five crew members and two to three cast members per day, covering the outdoor, car, and home scenes.
03
Post-Production
Editing, color finishing, sound design, and versions with and without voiceover, including AI voiceover in portions of the campaign.
Featured Talent
The campaign featured Lexi Romano, known for Phoenix Finds, as part of the on-camera cast.
Filming Locations
Three settings in Tempe, Arizona.
Each location supported a different part of the campaign, from outdoor demonstrations to the product unboxing.
Tempe Town Lake
The bag scenario was filmed here with filming permission arranged for the production.
A Tempe Home
A home setting was used for the product unboxing scene.
The Deliverables
One campaign. Multiple lengths.
Voyage delivered three primary horizontal edits so the creator could use the campaign across different marketing placements. Additional versions included edits with and without voiceover.
- A main horizontal video approximately 60 to 90 seconds long
- A one-minute horizontal cutdown
- A 30-second horizontal advertisement
- Voiceover and non-voiceover versions
- Sound design, color finishing, and full post-production
Your Next Project
Have a product to introduce?
Talk with Voyage about product video production in Arizona, from creative planning and casting to filming and final edits.